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Job id : 42325

Marketing Manager

Marketing Manager

  Mumbai
   Client of HerKey (formerly JobsForHer)        Mumbai
  1 year ago      35 Applied

JOB ID:42325

Job details

Job Type

  Full Time

Functional Area

Sales/Business Development/Client Servicing,Marketing/Advertising/MR/Media Planning

Industry

Medical/Healthcare/Hospital

Education

Not Specified

Experience Required

  8 - 12 Yrs

Key Skills Required

  marketing strategy, market research, digital listening, trend tracking

Other Skills Required

 

Job Description

Responsible for creating demand for the Division's product(s) by developing, and through the execution of, the Marketing Plan which includes but is not limited to the following areas of responsibility: business expansion, competition and positioning, scientific and promotional tool creation, internal communication, external communication and product definition. Demonstrated appropriate level of leadership experience to lead and influence. Requires high levels of competence, confidence and credibility. Strategic and tactical decisions will be made based upon data the individual provides and/or presents in a management or informal setting. Consequences of erroneous decisions or recommendations would normally include critical delays and modifications to projects or operations with substantial expenditure of time, human resources and funds and may jeopardize future business activity.CORE JOB RESPONSIBILITIES• Serve as the subject matter expert (SME) and primary interface for internal and e...  See More
Responsible for creating demand for the Division's product(s) by developing, and through the execution of, the Marketing Plan which includes but is not limited to the following areas of responsibility: business expansion, competition and positioning, scientific and promotional tool creation, internal communication, external communication and product definition. Demonstrated appropriate level of leadership experience to lead and influence. Requires high levels of competence, confidence and credibility. Strategic and tactical decisions will be made based upon data the individual provides and/or presents in a management or informal setting. Consequences of erroneous decisions or recommendations would normally include critical delays and modifications to projects or operations with substantial expenditure of time, human resources and funds and may jeopardize future business activity.CORE JOB RESPONSIBILITIES• Serve as the subject matter expert (SME) and primary interface for internal and external customers and partners;• Lead and / or participate on cross-functional team to support organizational goals;• Develop and lead staff; responsible for all people-management activities including but not limited to: staff development, mentoring, performance management, engagement and recognition, administrative duties.• Actively tracks & shares progress toward goals, adapting where required.• Skilled at proactively anticipating, gathering and synthesizing information on our target customers, competitors and the market from a range of formal and informal sources• Seeks out and encourages others to find new sources of understanding, including market research, digital listening, trend tracking, etc.• Deliver on assigned goals on time and within budget.• Works with others to provide conclusions and key actions based on insight• Travel up to 30% of the time domestically and / or internationally by any means necessary to support organizational goals;• Understand and comply with applicable EHS policies, procedures and guidelines.• Responsible for implementing and maintaining the effectiveness of the Quality SystemPosition Accountability / Scope This position is accountable for the following:• implementation of strategy, scope, process and programs related to creating demand the Division's products within assigned market segment;• providing significant and positive impact to short-term, mid-range and long-term organizational goals;• demonstrating continual improvement in product/system development and commercial- related matters;• creating a work environment that supports cross-functional team effectiveness;• management and development of reporting staff; mentor others as appropriate;• Has experience in reimbursement regulations and designs marketing actions and communication to drive the business in a highly regulated environment Personal Characteristics / Behaviours• Fact-based decision maker: able to analyze multiple data sources and dig deep to understand• Challenges the status quo and acts as a change agent – helps people remove barriers• Proactively solves problems or challenges creatively• Results driven, brings solutions to the market with quality• Identifies and anticipates risks and creates contingency plans• Elevates issues, decisions and deliverables that might derail timelines quickly for resolution• Strong communication skills - can simplify the complex and explain to others• Manages & gains alignment with a range of stakeholders• Able to juggle multiple priorities, always keeping the highest-impact items as top prioritiesMinimum EducationBachelor's degree or equivalent experience required; advanced degree (such as a Master's degree or MBA) is desired; Education Level Major/Field of StudyBachelor’s degree/MBA Business ManagementExperience Experience DetailsMinimum 8+ years of experience Typically requires 8+ years of experience with or expose to sales and/or marketing in the following areas: healthcare, medical devices, or medical diagnostics to develop the competence required to meet the skills and responsibilities of the position. Must have demonstrated leadership capabilities and strong achievement in past work experience.Experience in devices, diagnostics and hospital experience is strongly Preferred. Also, additional experience with CRM and project management will be an added advantageMINIMUM LICENSES AND CERTIFICATION• understanding of the technology and capabilities of the Division's products;• understanding of market and customer dynamics;• understanding of sales processes;• knowledge of regulations and standards affecting medical devices/diagnostics;• ability to develop, rationalize and present strategy;• strong managerial skills relative to time, budget and people;• ability to work independently and in groups; ability to work cross-functionally;• ability to apply analytical thinking, problem-solving skills and critical-thinking skills; ability tomake decisions where there are competing demands;• ability to clearly, concisely and accurately convey communications, whether verbal, writtenor in presentations;• ability and aptitude to use various types of databases and other computer software;• ability to form and develop interpersonal, professional relationships; display socially andprofessionally appropriate behavior; See Less
About Company


HerKey (formerly JobsForHer) founded by Neha Bagaria, is India’s career engagement platform that unlocks opportunities, learning, and communities for women in India by connecting them with career champions.

HerKey currently services over 3.5 million women and plans to scale to power 30 million women's careers in India. With over 10,000 companies on the platform, HerKey invites more companies to join and use the platform to engage with women candidates in their entire career lifecycle, from recruitment to retention to promotion.

HerKey seeks to be the dependable companion for every woman on her career journey, enabling her growth, opening up opportunities, creating meaningful engagement, and facilitating her career journey—onwards & upwards.

 

 



...  See More


HerKey (formerly JobsForHer) founded by Neha Bagaria, is India’s career engagement platform that unlocks opportunities, learning, and communities for women in India by connecting them with career champions.

HerKey currently services over 3.5 million women and plans to scale to power 30 million women's careers in India. With over 10,000 companies on the platform, HerKey invites more companies to join and use the platform to engage with women candidates in their entire career lifecycle, from recruitment to retention to promotion.

HerKey seeks to be the dependable companion for every woman on her career journey, enabling her growth, opening up opportunities, creating meaningful engagement, and facilitating her career journey—onwards & upwards.

 

  See Less