Centuries ago we believed that one must never judge a book by its cover. However, today, judging people by the first impression they make is the norm of the day.
Your image is the gateway and most powerful attribute to aid you in this life. WHEN YOU LOOK GOOD YOU FEEL GOOD, it’s as simple as that and When you feel good it creates a positive image of yourself.
The Tres’Chic Academe is conceptualized by Chitrabalasubramaniam, A wife, a mother, Image Consultant, forex trader & an Author.
Tres’chic is all about Redefining Refined YOU!
Personal branding is the business of marketing the brand called YOU. Personal branding is a way of communicating what makes you different and special. It is about understanding your unique attributes — strengths, skills, values, and passions — and using them to separate yourself from your competitors or peers.
But, do bear in mind — your brand is not your logo. Your brand is not your company name. Your brand is not your product.
In reality, you do not own your brand. Your brand is owned by your customers, the people you work with, and anyone else who has an impression of you. Your brand is other people’s perception of what it’s like to do business with you, work with you, or be with you.
Your brand is really a collection of perceptions in the mind of others.
If a client wanted a full branding makeover,
I would use a simple formula known as:
YOU = mpc2 (M = Mindset, P = Packaging, C2 = Consistency, Consistency)
Mindset: Having the right mindset to embrace change, to grow as an individual and to move forward is of utmost importance. Your thoughts are everything. They form your moods, attitudes and habits.
Packaging: Your packaging or Personal Branding Toolkit must convey the same message as your brand. This includes: Your wardrobe, business card, websites, Facebook, blogs, Twitter, email address, etc.
Consistency, consistency: Once you have established your own style and your brand, stick to it. Walk your talk. Make the effort to ensure you gain a reputation for saying what you mean and meaning what you say.
There’s a well-told adage that you only get one chance to make a first impression. From personal relationships to business meetings, we’re taught that people form opinions of us in a few moments and that we should be ready to show our best at all times.
At Tres’chic Academe we provide signature programs to redefine your UNIQUE YOU!
Chitra Balasubramaniam ,
Image Consultant, Keynote Speaker,Author, Business Coach, Dreamer, Achiever.
Website - treschic.in