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Job id : 42769

Sr. Marketing Manager-GlobalSellingIN

Sr. Marketing Manager-GlobalSellingIN

  Bangalore
   Amazon        Bangalore
  2 years ago      45 Applied

JOB ID:42769

Job details

Job Type

  Full Time

  Returnee Program

Functional Area

Digital Marketing/SEM/SEO

Industry

Internet/E-Commerce/Startups

Education

Not Specified

Experience Required

  10 - 12 Yrs

Key Skills Required

  b2b marketing, seo, sem

Other Skills Required

 

Job Description

Do you want to fundamentally change the way India exports? Do you want your work to have a significant impact on the lives of millions of MSMEs in India? Amazon Global Selling is the next frontier for e-commerce and enables MSMEs to sell across the globe – this program is e-commerce exports in action. Amazon Global Selling is a program where exporters from India register themselves as sellers across Amazon’s international marketplaces (such as Amazon.com in US, Amazon.co.uk in UK, Amazon.de in Germany, etc.) and fulfil orders to customers across the world. Amazon Global Selling in India started from a few hundred exporters in 2015 and now enables 60,000+ Indian exporters in selling their products through across 15 international marketplaces.We are looking for a seasoned, metrics and results-oriented marketing leader who can own and define end-to-end marketing strategy for Amazon Global Selling program with Sellers as customers. As the go-to person for marketing, you will be respons...  See More
Do you want to fundamentally change the way India exports? Do you want your work to have a significant impact on the lives of millions of MSMEs in India? Amazon Global Selling is the next frontier for e-commerce and enables MSMEs to sell across the globe – this program is e-commerce exports in action. Amazon Global Selling is a program where exporters from India register themselves as sellers across Amazon’s international marketplaces (such as Amazon.com in US, Amazon.co.uk in UK, Amazon.de in Germany, etc.) and fulfil orders to customers across the world. Amazon Global Selling in India started from a few hundred exporters in 2015 and now enables 60,000+ Indian exporters in selling their products through across 15 international marketplaces.We are looking for a seasoned, metrics and results-oriented marketing leader who can own and define end-to-end marketing strategy for Amazon Global Selling program with Sellers as customers. As the go-to person for marketing, you will be responsible for creating, deploying and measuring best-in-class marketing campaigns across awareness, lead generation, lead conversion and product marketing areas to unlock growth of sellers cross-border e-commerce business.As a senior marketing leader you willDevelop the overarching marketing, branding and communication strategy for Amazon Global Selling India
Create and deploy comprehensive marketing strategy to drive growth of Amazon Global Selling across India.
Oversee marketing initiatives across offline and digital channels with complete ownership and accountability.
Identify and implement process improvements and opportunities for innovation and simplification in marketing.
Act as a ‘business owner’, possessing a complete understanding of internal and external variables that impact our business.
Create content guidelines and resources, develop communication materials for events, own content development and track content metrics for improvement.
Collaborate with external trade partners and internal stakeholders to define seller awareness and engagement goals across marketing channels

Create opportunities for thought-leadership for Amazon Global Selling program
Leverage Data with a natural curiosity to measure, test, learn and iterate in order to establish best-in-industry marketing campaigns
This is a highly cross-functional role that requires close partnership across Sales, Account Management PR, Policy and Product Management team, and requires strong communication skills, both verbal and written.
Basic Qualifications
MBA in marketing in a top tier institute
10+ years of B2B marketing experience
5+ years of experience in digital marketing with SEO / SEM as focus areas
Experience leading across full range of marketing disciplines
Extreme attention to detail and willingness to roll up your sleeves
Strong bias for data-driven decision-making
High threshold for working and thriving in an ambiguous, fast paced environment
Preferred Qualifications5+ years of experience in e-commerce or technology sector
Experience in managing print media and PR agencies
Experience developing content marketing programs aligned to target segments
Demonstrated ability to develop compelling thought leadership content and strong working knowledge of best practices in digital marketing and social media
Experience in managing marketing events (logistics, contracts, invites, set up)
Excel at cross-group collaboration, creative thinking, problem solving and have a bias for action
Exceptional communication (verbal and written), interpersonal skills, and an ability to effectively communicate with executive leadership
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About Company

Come build the future with us
Amazon.com was launched in 1995 with the mission “to be Earth’s most customer-centric company.” What does this mean? It's simple. We're a company that obsesses over our customers. Our actions, goals, projects, programs and inventions begin and end with the customer top of mind. In other words, we start with the customer and work backwards. When we hit on something that is really working for customers, we double-down on it with hopes to turn it into an even bigger success. 

 

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking.

 

We strive to have a positive impact on customers, employees, small businesses, the economy, and communities where we’re located. 

 

Amazonians are smart, passionate builders with different backgrounds and goals, who share a common desire to always innovate on behal

...  See More

Come build the future with us
Amazon.com was launched in 1995 with the mission “to be Earth’s most customer-centric company.” What does this mean? It's simple. We're a company that obsesses over our customers. Our actions, goals, projects, programs and inventions begin and end with the customer top of mind. In other words, we start with the customer and work backwards. When we hit on something that is really working for customers, we double-down on it with hopes to turn it into an even bigger success. 

 

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking.

 

We strive to have a positive impact on customers, employees, small businesses, the economy, and communities where we’re located. 

 

Amazonians are smart, passionate builders with different backgrounds and goals, who share a common desire to always innovate on behalf of our customers.

 

This is what unites Amazonians across teams and geographies as we strive to delight our customers and make their lives easier, one innovative product, service, and idea at a time.

 

The scope and scale of our mission drives us to seek diverse perspectives, be resourceful, and navigate through ambiguity. See Less